Amazon Pricing Calculator
Real-time price optimisation with fees, margin & psychological pricing
Product Details
Pure Silk
Silk Cotton
Pure Cotton
Synthetic
Handloom
Kanjivaram
Cost Breakdown
₹
Wholesale / mfg cost
₹
₹
Total Product Cost
₹0
Amazon Fees
₹
₹
₹
Shipping & Profit Goal
₹
₹
Recommended Listing Price
₹0
Enter your costs to calculate
Total Product Cost
₹0
Referral Fee
₹0
Other Amazon Fees
₹0
Shipping
₹0
Net Profit
₹0
Profit Margin
0%
Return on Investment
0%
Break-even Price
₹0
Psychological Pricing Variants
Tap to apply a price variant — proven to improve conversion
₹–
.99 Classic
₹–
.95 Premium
₹–
Mid Round
₹–
Round — Luxury
Saved Calculations
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Competitor Research
Track rival prices and strategically position your product
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Market Overview
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Strategy Insights
Koorai Kattam / Ilkal: Search on Amazon and sort by "Best Seller". Your listing price matters less than photo quality and material specs.
Burberry-Style Warning: Avoid "Burberry" in titles. Use "Classic Camel Checks" or "Vintage Tartan Weave" to avoid account flags.
Material Premium: Pure Silk commands 3–5× over synthetic. Always disclose GSM, fibre content, and certification (if available).
Price Positioning: If quality is superior, price 10–20% above market average AND invest in better photography.
Amazon Fee Reference
Complete Amazon.in fee structure — always verify on Seller Central
Referral Fee by Category
| Category | Referral % | Min. |
|---|---|---|
| Sarees & Ethnic Wear | 10–15% | ₹30 |
| Clothing & Apparel | 10–15% | ₹30 |
| Electronics | 5–8% | ₹25 |
| Home & Kitchen | 10–15% | ₹30 |
| Beauty & Personal Care | 12–15% | ₹30 |
| Books | 5–8% | ₹10 |
| Sports & Fitness | 10–15% | ₹25 |
| Toys & Games | 12–15% | ₹30 |
| Mobiles | 4–6% | ₹25 |
Closing Fee by Price Bucket
| Price Range | Closing Fee |
|---|---|
| Up to ₹250 | ₹8 |
| ₹251 – ₹500 | ₹18 |
| ₹501 – ₹1,000 | ₹30 |
| ₹1,001 – ₹2,500 | ₹70 |
| ₹2,501 – ₹5,000 | ₹100 |
| ₹5,001 – ₹10,000 | ₹150 |
| Above ₹10,000 | ₹200 |
Easy Ship Weight Handling (₹)
| Weight | Local | Regional | National |
|---|---|---|---|
| 0–500g | ₹29 | ₹43 | ₹56 |
| 500g–1kg | ₹39 | ₹58 | ₹78 |
| 1–2kg | ₹55 | ₹75 | ₹98 |
| 2–3kg | ₹65 | ₹88 | ₹118 |
| +500g | +₹15 | +₹20 | +₹28 |
Pricing Formula
Listing Price =
Cost of Goods + Packaging + Labour
+ Referral Fee (% of price)
+ Closing Fee + Weight Fee
+ Shipping
+ Desired Profit
Cost of Goods + Packaging + Labour
+ Referral Fee (% of price)
+ Closing Fee + Weight Fee
+ Shipping
+ Desired Profit
Psychological Pricing
.99 Rule: ₹999 psychologically feels much cheaper than ₹1,000 — consistently outperforms round numbers in e-commerce conversion.
.95 Alternative: Slightly more premium perception. Ideal for mid–high ticket items.
Round Pricing: Use ₹500, ₹1,000 for luxury items — signals quality over bargain-hunting.
Anchor Pricing: Set MRP higher, use Sale Price for strikethrough — boosts perceived value on Amazon.
Settings & Defaults
Configure default values for faster calculations
Default Calculation Settings
%
₹
%
Data Management
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